18 ѧ֧ݧ, ֧ӧ֧

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ӧ ܧݧ֧ߧڧ ާڧݧݧڧߧ֧ ܧѧ٧ѧݧ ѧڧ֧ݧߧ֧ ֧էէ֧ԧ

֧ާ ߧ ٧ѧާ֧էݧ֧ߧڧ ܧߧާڧ֧ܧԧ ӧ֧ާ ާڧ, ߧ ܧ էݧاѧ֧ ѧ. է֧ѧ Deloitte, ӧܧ ܧߧ֧ۧڧ ܧާѧߧڧ luxury-֧ԧާ֧ߧ 2017 ڧߧѧߧӧ ԧէ ӧݧ ߧ 10,8% է $247?ާݧ. ѧܧڧ ӧܧڧ ܧѧ٧ѧ֧ݧ ܧާѧߧڧ էݧاߧ ҧ ҧݧѧԧէѧߧ էѧѧڧ ާڧݧݧ֧ߧڧѧݧѧ ܧݧ֧ߧڧ Z, ܧ ܧѧ٧ѧݧڧ ѧڧ֧ݧߧ֧ ӧڧ ֧է֧ӧ֧ߧߧڧܧ.


ާѧߧڧ, ѧҧѧڧ ݧܧӧ ֧ԧާ֧ߧ, ߧѧڧߧѧ ڧ֧ߧڧӧѧ ߧ էѧѧڧ ֧ҧڧ֧ݧܧڧ ܧݧѧ, ѧ ߧѧ٧ӧѧ֧ާ HENRYs (High Earners, Not Rich Yet) ݧէ֧, ܧ ֧֧ܧڧӧ ѧߧ ҧԧѧާ ѧާާ ҧԧѧާ. ѧܧާ ӧӧէ ڧݧ ѧߧѧݧڧڧܧ Deloitte. ֧ ڧէ֧ ֧ݧߧ ާڧݧݧ֧ߧڧѧݧѧ ֧էѧӧڧ֧ݧ ܧݧ֧ߧڧ Z. ֧ԧէߧ ݧէ ٧ѧѧҧѧӧѧ $100?. է $200?. ԧ, ֧էߧڧ ӧ٧ѧ 43 ԧէ, ߧ ѧ٧ҧڧѧ ֧ߧݧԧڧ, ֧էڧѧ ߧݧѧۧ-ڧߧ ݧҧ ҧݧڧ ѧ.

ާߧ֧ߧڧ ѧߧѧݧڧڧܧ, ܧݧ֧ߧڧ ڧ ڧߧէڧӧڧէѧݧߧ ҧ֧ӧߧ ߧ֧ߧڧ ҧ֧ߧէ ܧѧ ާѧԧѧ٧ڧߧѧ, ѧ ߧݧѧۧ. ѧܧڧ ҧѧ٧, ܧߧ֧ۧڧ ҧ֧ߧէ ӧ֧ާ ާڧ ڧߧӧ֧ڧ ֧էӧ ѧ٧ѧҧܧ ڧܧӧ֧ߧߧԧ ڧߧ֧ݧݧ֧ܧ ѧҧ ҧݧڧާ էѧߧߧާ.

ӧ HENRYs ҧէ֧ էݧاߧ ѧ ѧާާ ҧԧѧާ ݧ֧ߧѧާ ҧ֧ӧ, ާ ݧܧӧ ҧ֧ߧէ ߧѧڧߧѧ ڧ ߧڧާ ݧէӧߧ է֧ݧӧ ߧ֧ߧڧ ا ֧ԧէߧ, ڧ֧ߧڧ ߧ ا ֧ߧߧ, ڧ ܧݧڧ֧ߧ. էߧڧ ڧ ܧݧ֧ӧ ܧѧߧѧݧ ܧާާߧڧܧѧڧ ѧݧ ڧѧݧߧ ֧.

ҧ֧ ӧܧ 100 ܧߧ֧ۧڧ ܧާѧߧڧ ߧ ߧܧ ܧ 2017 ڧߧѧߧӧ ԧէ ѧӧڧ $247?ާݧ, ԧէ ѧߧ֧ $217?ާݧ, ѧܧڧ ҧѧ٧, ԧ ԧէ ѧӧڧ 10,8%.

էѧߧߧ Delloitte, ߧӧ HENRYs ҧݧ֧ ѧڧ֧ݧߧ, ֧ ڧ ֧է֧ӧ֧ߧߧڧܧ: ֧էߧ֧ ѧܧѧ ֧ާ ѧڧ ߧ ܧܧ ܧݧ $86?., ԧէ ܧѧ ҧݧ֧ ѧߧߧ֧ ܧݧ֧ߧڧ ѧڧݧ ܧݧ $67?., HENRYs ѧ ߧѧ٧ӧѧ֧ާ ҧ֧ҧڧҧާ֧ (اէ֧ߧߧ 1946-ԧ 1964 ԧ) ԧ ާ֧ߧ $60?.

٧ާاߧ, ڧާ֧ߧߧ ҧݧѧԧէѧ ާ ާڧӧ ߧ ֧էާ֧ ܧ էݧاѧ ѧ 2018 ԧէ, ߧ֧ާ ߧ ٧ѧާ֧էݧ֧ߧڧ ԧݧҧѧݧߧԧ ܧߧާڧ֧ܧԧ ӧ֧ާ ާڧ, ڧݧ , ڧѧ ѧߧѧ . ܧ֧ ҧڧѧߧܧ ܧߧѧݧڧߧԧӧ ܧѧڧ ԧߧ٧ڧ ֧էߧ֧ԧ ܧݧѧ ҧݧ֧ 50% ӧ֧ ֧ҧڧ֧ݧ֧ 2020 ԧէ. ѧܧڧ ҧѧ٧, luxury-ߧ ҧէ֧ ѧ ӧާ֧ ߧڧާ. ѧާާ ֧֧ܧڧӧߧާ ߧѧ٧ӧѧ ߧܧ ѧܧڧ ѧ, ܧѧ ڧѧ ߧէڧ.

ܧӧ ӧݧ֧ ֧ߧ էѧ luxury-ӧѧ ڧ: ҧݧ֧ 70% ӧ֧ ܧ ڧէڧ ڧާ֧ߧߧ ߧ ݧڧ. Deloitte ݧѧԧѧ, ֧ԧާ֧ߧ ѧߧڧ է 2022 ԧէ. էߧڧ ڧ ܧݧ֧ӧ էѧۧӧ֧ ߧ ߧѧ٧ӧѧ ܧߧ֧ۧڧ ާѧԧѧ٧ڧ ߧ ӧ . էڧ ܧѧ٧ѧ֧ݧ ѧ ߧѧ٧ӧѧ֧ާ ާڧݧѧߧܧڧ ֧ߧ, ܧԧէ էԧڧ ӧѧ ֧էݧѧԧѧ ֧ ا ֧ߧѧ ڧݧ էѧا ߧڧا, ֧ ڧݧѧߧ ڧݧ ѧڧا, ӧݧ֧ߧڧ ѧߧ tax free.

ӧ ӧ, ֧ԧާ֧ߧ էԧڧ ӧѧ ѧܧا էݧاѧ֧ ѧ, ߧ ҧݧ֧ ߧ֧ѧӧߧާ֧ߧ. ѧߧڧ ѧߧڧ, ߧѧڧާ֧, ܧѧ٧ѧݧ ҧݧ էڧߧѧާڧܧ , ֧ާѧߧڧ ѧݧڧ, ߧѧҧ, ٧ѧܧߧڧݧ 2018 ԧ ڧѧ֧ݧߧާ ܧѧ٧ѧ֧ݧާ. ڧѧ, ܧѧ٧ѧӧڧ ٧ѧާ֧էݧ֧ߧڧ ܧߧާڧܧ ӧ֧ӧ ٧ 28 ݧ֧, ѧ֧ ԧݧѧӧߧ ֧ҧڧ֧ݧ֧ ݧܧӧ ӧѧ ܧѧ ӧߧ ѧߧ, ѧ ٧ ҧ֧ا. ֧ ӧ֧ާ֧ߧ֧ ߧէڧ ӧݧ֧ ӧ ҧݧ ߧӧ HENRYs, ܧ ܧѧ ֧էާ֧ ܧ.

ڧܧڧ ֧ߧܧ


McKinsey ӧڧݧڧݧ ԧݧѧӧߧԧ ҧէ֧ԧ ܧѧ֧ݧ ߧ ߧܧ ܧ

ӧ ҧݧ ڧݧ֧էӧѧߧڧ McKinsey & Co. Conde Nast ߧ ڧާ֧ ߧܧ luxury է֧ާߧڧ֧ ߧ֧ѧߧէѧߧ ֧ߧէ, ѧ٧է֧ݧڧ ֧ۧѧ ֧ҧڧ֧ݧܧ ӧ֧է֧ߧڧ ӧ٧ѧߧ ԧ 30C50 ݧ֧ (ܧݧ֧ߧڧ X) ާݧا 30 ݧ֧ (ާڧݧݧ֧ߧڧѧݧ). ӧݧ֧ߧߧ ڧݧ֧էӧѧߧڧ֧ ܧݧ֧ӧ ݧڧڧ ܧѧ֧ݧ֧ ߧ ߧܧ ҧݧѧ ڧӧ٧ѧߧߧ ֧ҧݧ֧ߧڧ ާڧݧݧ֧ߧڧѧݧ ֧ާ֧ۧߧ ҧڧ ާߧ֧ߧڧ ݧڧߧԧ ܧا֧ߧڧ, ߧ֧ާߧԧ ާ֧ߧ֧ ӧߧڧާѧߧڧ ڧܧӧ ܧݧ, ѧէ֧ߧڧ ڧߧ֧֧ ѧӧާҧڧݧ ֧֧ӧڧ, ا֧ܧѧ ڧ֧ߧѧڧ ߧ ֧ ߧ֧ڧۧܧڧ ֧ݧ֧ҧڧ.

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